By: CJ Ramsaran

Freelance Writers and other Media Professionals need to reinvent themselves and their writing to maintain a competitive edge.

One of the best ways to do so, is by building a vast and diverse portfolio.  This is not only to remain competitive, but it is for sheer survival in the industry! 

A successful writer needs to explore the various avenues available to them.  He or she, not only needs to investigate different genres and writings styles – they need to also incorporate these into their own writing styles and portfolios.

Step out of your comfort zone – research and write about something you’ve never researched or written about before. Use your newly acquired knowledge as a writing prompt.  That’s right – write about that fantastic book, cup of coffee, vacation get-away, or trip to the doctor’s office. 

The great part about reinventing yourself and your writing is that you can write about anything!

It’s perfectly acceptable to be an ‘expert’ in a specified subject or field, however, overall portfolio diversification is crucial.

Again – you need to obtain and maintain your competitive advantage.  It is the only way that you will be able to remain in the writing game!

Writing is a life-long process, and it certainly doesn’t end after you’ve been published!

The point here is to write – and never stop writing!